YouTube Shorts Statistics Every Creator Should Know
We've rounded up some genuinely interesting statistics that can help you grow on YouTube Shorts. Let's dig in :)
The figures below are current as of April 2024.
The big-picture short-form numbers
An estimated 32 million new Shorts are uploaded to YouTube every month.
Globally, roughly 830 million short-form videos exist today.
More than 43 million YouTube channels have uploaded at least one Short.
Among viewers under 35, short-form usage reaches 81%.
Among viewers 35 and older, it still reaches 76%.
Short-form accounts for 88% of total YouTube views — a share expected to keep climbing past the low 90s.
YouTube Shorts pulls in over 70 billion views globally every day.
And on top of all that, the most striking number of all: short-form views are growing at roughly 2x per year on average.
Some viewers are even finding it hard to consume content that isn't short-form.
Every one of these numbers points to the same conclusion: this market is growing explosively.
Stats to guide your Shorts uploads
This is the view distribution for YouTube Shorts. As a Short's length approaches one minute, views trend higher — which is why uploading Shorts in the 30–60 second range is the standard recommendation.
This chart shows the distribution of uploaded Shorts by length — in other words, which durations creators publish most.
These stats alone won't produce a perfectly optimized Short, though. The YouTube Shorts algorithm also factors in average watch time — and a high view count doesn't automatically mean a high average watch time.
What gets measured is whether people actually watched your video or swiped past it.
Statistically, once the share of viewers who actually watch drops below 60%, performance falls off.
That's a quick tour of the YouTube Shorts numbers. The market is growing explosively — grow along with it
by making great Shorts fast with FikaClip :)